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Intranet Advent Day 22 – Create a community of contributors

Intranet Advent Day 22 – Create a community of contributors

22We’re counting down to Christmas with a stocking-filler tip every day.

Just as Santa needs help from his elves, an intranet manager needs a community of contributors around them. And like the elves, those contributing to the health and usefulness of your intranet deserve a secret grotto.

And by ‘grotto’, perhaps I mean a Batcave worthy of the heroes who actively curate and maintain the intranet content. Hopefully you have dozens of CoPs on your intranet – Communities of Practices (rather than the law enforcement variety), and the major intranet contributors should have their own community too.

A contributor community might be a great thing to set-up before you launch, revamp, or re-launch your intranet – to engage and support ‘intranet advocates’ and up-skill content authors and publishers.

A contributor community should be a safe space to ask for help with the intranet system, get guidance around online communications, and even good writing.

So if you haven’t got a Batcave, create one now, but ensure you explain the purpose of the group, and then work daily to provide a reason for people to visit. Remember, communities fail when they don’t have a strong reason to exist. Managing a community is quite an investment of your time, but a strong contributor community can amplify all your efforts when it comes to overall intranet success.

Check #intranetadvent for a fresh idea each day.

Wedge Black

I support ClearBox in everything we do online, and I assist clients that are considering redeveloping or replacing their intranet platform. I worked in global and regional organisations as the intranet manager as part of the comms team, before becoming an intranet consultant. I'm the founder of the Intranet Now annual conference. I’ve tweeted about intranets and comms for fifteen years now.

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