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Intranet content planning

As a communicator and intranet publisher, you know how to write well, but have you got a research approach to help you write exactly what should be covered? Before you write a single word, you should learn what your colleagues really need from you.

Wedge and Suzie talk through some content design techniques and research methods, and discuss their own experiences to help you make the most of your intranet news and reference pages.

Research is important, particularly for reference pages, but can be tricky to define and conduct – by watching this video, you’ll take away some ideas to simplify this process.

Suzie and Wedge cover:

  • Discussions with experts-by-experience
  • Discovering content gaps via search, Yammer, and FAQs
  • Job stories
  • Skeletons.

On demand video: Intranet content planning and techniques — a conversation

Go to presentation

“We don’t talk about grammars, acronyms, or writing styles; we focus on content planning, to make sure your articles and pages are really useful to your internal audiences.

“This isn’t your usual video, as it’s more of a conversation between us – so expect something a lot less scripted than usual! Almost like a podcast but with pictures…”

On demand video: Intranet content planning and techniques — a conversation

As a communicator and intranet publisher, you know how to write well, but have you got a research approach to help you write exactly what should be covered? Before you write a single word, you should learn what your colleagues really need from you.

Wedge and Suzie talk through some content design techniques and research methods, and discuss their own experiences to help you make the most of your intranet news and reference pages.

Research is important, particularly for reference pages, but can be tricky to define and conduct – by watching this video, you’ll take away some ideas to simplify this process.

Suzie and Wedge cover:

  • Discussions with experts-by-experience
  • Discovering content gaps via search, Yammer, and FAQs
  • Job stories
  • Skeletons.

Intranet content planning

“We don’t talk about grammars, acronyms, or writing styles; we focus on content planning, to make sure your articles and pages are really useful to your internal audiences.

“This isn’t your usual video, as it’s more of a conversation between us – so expect something a lot less scripted than usual! Almost like a podcast but with pictures…”

Videos and presentation files from our regular webinars are published within our resources section.

Videos and presentation files from our regular webinars are published within our resources section.

Videos and presentation files from our regular webinars are published within our resources section.

Presented by

Suzie Robinson.

Suzie Robinson

Consultant, ClearBox
Suzie on Twitter and LinkedIn.

Suzie’s intranet experience has grown out of the roots of internal communication, so she has a focus on employee experience and engagement, plus strong content. Remote and difficult to reach users were often the core user-base for the intranets Suzie managed, so she has extensive experience at finding ways to engage and connect a broad audience range.

Our major reports are managed and produced by Suzie and the team.

Suzie is a skilled writer and editor, and her background in retail and hospitality gives her a natural focus on excellent customer service.

Wedge

Wedge

Consultant, ClearBox
Wedge on Twitter and LinkedIn.

Wedge focuses on user-research to help define needs and design user-centred, task-focused systems – for collaboration, task completion, and knowledge sharing. His early background in document management means he’s conversant in ISO 9000 standards, and appreciates the importance of information management.

He specialises in intranet navigation, content, and home pages that meet employee’s expectations.

Videos and presentations from our regular webinars are published within our resources section.

This is a ClearBox webinar, and so by registering you will also join the ClearBox mailing list and no other maling list. Our monthly newsletter provides news and views about the digital workplace and you can unsubscribe in one click if it’s not your cup of chai.